ABOUT THE CANCELLATION

+ Q: But Marvel already said Daredevil will be back in the future. Why are you campaigning?

A: We are fighting for THIS version of the show, with this cast, crew, and creative team. Marvel's initial press release following the cancellation of the show by Netflix promised more adventures with the character of Daredevil, but not necessarily with the same actor or in the same format.

+ Q: Stop panicking. It’s clearly moving to Disney+.

A: At Disney Investor Day on April 11, 2019, Agnes Chu, Senior VP of Content, said: "Ultimately, Disney+ will become the exclusive streaming home for all family‐friendly content from our brands."

Daredevil is currently rated M for mature audiences and we hope to see it return with the same, or similar, rating.


+ Q: Why do you think Hulu can save Daredevil?

A: We're glad you asked! We made a whole page about it right here.

+ Q: Why are people talking about waiting two years for more Daredevil? If we have to wait two years, won’t they just reboot and recast?

A: On December 12, 2018, Variety released an exclusive report stating the following:

Sources tell Variety that the deal for the original four Marvel shows includes a clause that prevents the characters from appearing in any non-Netflix series or film for at least two years after cancellation. That means that “Daredevil,” “Luke Cage,” and “Iron Fist” — which were all canceled this year at Netflix — could not come to the Disney streaming service until 2020 at the earliest.

While there are many contract-related issues between Disney / Marvel and Netflix that we may not be privy to, we do know that a Daredevil revival cannot be developed by Disney until 2020 at the earliest. While we’d love to have the show back on our screens much sooner, we’ve waited two and a half years between seasons before, and we can do it again.

There’s no reason for a reboot or recasting of these roles. With Charlie Cox on record in his support of the Save Daredevil campaign and his willingness to “pick up the batons” again, that’s never been more clear. As fans of THIS show, we need to keep raising our voices to remind Marvel / Disney that THIS cast and creative team are worth waiting for.

+ Q: But isn't Feige already planning to reboot Daredevil?

A: As of August 2019, there has been no actual quote on record of Kevin Feige stating any plans to reboot Daredevil or any other Defenders related property. This particular rumor started after the announcement at San Diego Comic-Con 2019 that Mahershala Ali (who played Cottonmouth on Luke Cage) was being cast as Blade. However, we have more than one example of the same actor playing different characters within the Marvel universe:

  • Alfre Woodard, who played Mariah Dillard in Luke Cage (2016-2018) also played Miriam in Captain America: Civil War (2016)
  • Edward Norton played Bruce Banner/Hulk in “The Incredible Hulk” (2008), but was replaced by Mark Ruffalo in “The Avengers” (2012)
  • Enver Gjokaj, who played Daniel Sousa in Agent Carter (2015-2016) also played a background role in "The Avengers" (2012)
  • Gemma Chan, who played Minn-Erva in "Captain Marvel" (2019), is being considered for another feature role in the upcoming Phase 4 MCU movie, "The Eternals" (2020)
  • Ali himself has had the distinct privilege of having played different roles in three separate Marvel projects with Luke Cage, Blade, and the voice of Uncle Aaron in Into The Spiderverse.

In 2015, Zachary Levi was asked if he was prevented from playing other roles in the MCU after portraying Fandral in "Thor": The Dark World”. He responded, "Oh no. I had a very interesting talk with Kevin Feige early on about it all and he said, 'Look, it doesn't preclude you from playing another Marvel character.'”

Also in 2015, when asked about a Netflix DD/MCU crossover Kevin Feige was quoted as saying: “I think that’s inevitable at some point...certainly as they do more shows and cast them with such great actors as they have—particularly in Daredevil—that may occur.”

+ Q: Netflix cancelled the show because viewership was down, plain and simple.

A: While no one has exact access to the numbers besides Netflix, there has been reporting that Daredevil has been one of Netflix’s most popular originals since its premiere.

And here's a weekly assessment of top streaming shows on Netflix and other streaming platforms since Business Insider began tracking shows on streaming platforms - Daredevil has been sitting comfortably on that list since it launched its third season:
Week of 10/30 | Week of 11/6 | Week of 11/18 | Week of 11/25 | Week of 12/3 | Week of 12/9 | Week of 12/17 | Week of 12/23 | Week of 12/29 | Week of 1/6 | Week of 1/13 | Week of 1/20 | Week of 2/3 | Week of 2/10 | Week of 2/17 | Week of 2/24 | Week of 3/3 | Week of 3/10

On April 10, 2019, Parrot Analytics released their Annual Report for Jan - Dec 2018 and places Daredevil firmly in the top 20 listings all over the world.


+ Q: Okay but what about that article that said viewership for Daredevil S3 declined by 57%?

A: You mean this article, that's comparing only first week viewership between Daredevil S2 and 3?

In addition to this being a misleading piece of data in the first place, there are a couple of key reasons not to read too much into a first week viewership drop, including:

  • The fact that Daredevil season 2 was released in early 2016, back when Netflix only had 31 scripted series total to promote that year. Compare that to their programming output in 2018, in which they'd planned for 700 new original series at the beginning of the year, and ended up with almost 900 original series by the end of 2018. The sheer numbers reflected in total programming output make the immediate binging of a Netflix show by anyone other than hard core fans more and more difficult every year - this is the landscape in which Daredevil season 3 debuted.

  • The difference between marketing and promotional efforts from S2 to 3. While there is always a natural decline in marketing budget once an established series hits its later seasons, it's still notable to highlight the drop in promotion and awareness surrounding Daredevil leading into S3. Anecdotally speaking, between the lack of promotion online and Netflix's algorithm skipping over promoting the show to users within the app, many people were simply not aware there was a season 3 coming out that week in the first place.




Despite this apparent drop in first week views, Daredevil Season 3 still ends up demonstrating long-term demand, especially compared to other Netflix original series that premiered at the same time, like Haunting of Hill House or Chilling Adventures of Sabrina. This is most apparent when reviewing Parrot Analytics' Global Television Demand Report for Q1 for 2019, in which Daredevil is the 5th most in-demand digital series in the United States and within the top 10 / 20 in all other countries highlighted in the roundup. Remember that season 3 premiered in October (2018, Q4) and still managed to maintain a sustained level demand until March - at least five months after its initial premiere.

So while the first week viewership metric certainly sounds important on paper, Daredevil season 3 handily illustrates why a more important metric should measuring a show's appeal and staying power over a longer amount of time.


+ Q: Why are you blaming Netflix? Disney is behind this. They won't allow Netflix to make any more seasons.

A: This is a common rumor that Jeph Loeb himself took time to debunk during his recent appearance at Fan Expo Dallas in May 2019. When asked about the possibility of the series being revived at Hulu, he included this statement about the Disney rumors:

I still see every day posts where some genius will say that: Netflix had nothing to do with this. DISNEY wanted all those characters back and that's what happened. That is NOT what happened. [...] As I have said REPEATEDLY, the network always has the right to decide that they don't want to continue...

We encourage you to watch the full video of his response here:


+ Q: I’m confused, what about the rights? I read a lot of stuff about that, and I don't get it.

A: In short, it’s complicated. Forbes had this to say on the topic back in August 2017:

The Marvel shows on Netflix are produced by Netflix, and so belong to Netflix as much as Marvel. Daredevil, Jessica Jones, Luke Cage, and Iron Fist aren't going anywhere, nor is the Punisher, whose own series is set to debut later this year. Until something changes, Netflix also is perfectly within its rights to keep partnering with Marvel Television to develop new shows. It's a necessary reality for Netflix: Just a few weeks after Netflix stock hit an all-time high, it was reported earlier this year that the company was over $20 billion in long-term debt and liabilities thanks to its focus on an original content blitz. [Source]

Netflix pays money to produce the Marvel shows, but they don't own the IP. Those shows have clear and consistent branding to Marvel Studios. [Source]

And in light of Netflix's current run of cancellations that felled the Marvel series and other highly regarded shows like 'Santa Clarita Diet' and 'One Day At A Time', more has been written about the platform's role in preventing its cancelled series from finding homes elsewhere. This March 2019 article from Deadline states:

For decades, the success of a TV series had been measured by its longevity. The standard series regular contracts are for six years, which has been considered a threshold for a show to be deemed reasonably successful. Netflix might be rewriting the rulebook with a business model that involves shows often running for two to three seasons.

The Internet network also is assuring its series will remain Netflix exclusives even after their cancellation, with a moratorium allegedly built into deals that prevents axed shows from moving to a new home. That is despite the streamer readily taking in series that were canceled elsewhere, such as Lucifer and Designated Survivor.

In other words, Marvel / Disney definitely owns the intellectual property, but Netflix has still maintains control over the streaming and distribution rights for these particular shows. The Deadline article also confirms what we'd previously learned from this Variety exclusive report: that the characters are barred from appearing in any non-Netflix series or film for at least two years after cancellation. That being said, we also know from Kevin Mayer’s interview with the Hollywood Reporter that a future revival of Netflix Marvel shows on a Disney-owned streaming service is indeed a possibility.

+ Q: I thought Marvel was auctioning off all of Daredevil's costumes and props. If the costumes are sold, doesn't that mean the show can't come back?

A: Yes, Prop Store is holding an official auction of costumes, props, and other set memorabilia from three of the Netflix Marvel series - Daredevil, Luke Cage, and Iron Fist - in mid August 2019. But the selling off of show items should not be taken as a sign against future revival.

It's important to remember that these items were created specifically for the Netflix iteration of the show. Since Netflix has no intention of ever bringing the series back, there is no reason for Netflix or Marvel to hold on to these items indefinitely. Additionally, various individuals who worked on Daredevil Season 3 and others who have knowledge of industry norms have confirmed that costumes and props would need to be remade if a different network / studio picks up the show.

+ Q: The season 3 finale felt like a series finale. We don’t need more seasons.

A: But still - the writers had a season 4 planned.

From a io9 interview with Daredevil writer Tamara Becher-Wilkinson: “When asked about what they were working on, and what fans are missing out on, Becher-Wilkinson wasn’t allowed to discuss any specifics “under penalty of death,” but she did reiterate what Ernst said: It would’ve blown fans away—much like the rest of Daredevil, a show she was proud to work on and whose legacy she hopes continues, even as the story has come to an end.”


ABOUT THE CAMPAIGN

+ Q: This campaign is way too professional and organized to be fan-run. Are you Disney?

A: No, we're not Disney! We're just a group of fans who came together shortly before the Daredevil cancellation and have decided to stick together to fight for the return of our show. If you'd like to learn more about us, we have a brief about page here. We did an interview with ManWithoutFear.com in January 2019 here and another interview with ComicBook.com in March 2019 here, and one in April 2019 with ComicsVerse here.

+ Q: Why haven't we heard from Marvel / Disney / Netflix, etc about our campaign yet?

A: Probably because there's nothing to hear...yet. This is an unusual cancellation that doesn't have an exact precedent. It's not a traditional cancellation like Lucifer or Brooklyn 99, where the production studio is allowed to shop the cancelled property around to new networks. There are secretive and very sticky IP / rights / contract related issues between Disney / Marvel + Netflix, ones that we simply aren't privy to and won't ever be.

We definitely empathize with fans who want to see some more immediate action from the companies involved - we are in the same boat - but this has always been a marathon, not a sprint. What we can do as a campaign is to keep the conversation loud and consistent, and keep applying positive pressure from our public campaign initiatives.

We still take a great deal of encouragement from Jeph Loeb’s open letter to Marvel Television fans:

On behalf of everyone at Marvel Television, we couldn't be more proud or more grateful to our audience. Our Network partner may have decided they no longer want to continue telling the tales of these great characters... but you know Marvel better than that. As Matthew Murdock's Dad once said, "The measure of a man is not how he gets knocked to the mat, it's how he gets back up." To be continued...!

#SaveDaredevil even quoted Jack Murdock and Jeph’s words as part of the NYC Times Square billboard a few days later. Perhaps Marvel hasn’t acknowledged the campaign directly but they undoubtedly know about us now.

+ Q: Are the petition and SaveDaredevil.com the same thing?

A: No, but we are working together. The original SaveDaredevil.com began as a social media campaign + website on Monday, November 26 under the hashtag #RenewDaredevil. But before the initial campaign could fully launch, the show was cancelled, and as a result, we pivoted the campaign into #SaveDaredevil. Separately from this, a petition was started by another passionate Daredevil fan, Joseph Garcia. When it was clear his petition was garnering the most attention of all the fan-initiated petitions, we decided to reach out, partnering on promotion and petition updates that align the campaign and petition more closely together, allowing fans to easily find both. So if you have a question about the petition, reach out to him on Twitter; if you have a campaign question, you can reach out to us!

+ Q: I don’t believe in petitions. / We can’t do anything about it anyway. What’s the point?

A: We understand that everyone has their own opinion about this cancellation and what can realistically be done, and that it’s within everyone’s right to decide what course of action is best for them. But those of us behind this campaign would prefer to keep fighting for this show, and we know we’re not alone. If participating in fan campaigns isn’t your thing, but you enjoyed season 3 at all, we’d still invite you to sign the petition. It takes less than a minute to make a difference - and join almost 275,000 fans who feel the same way!

+ Q: Are you also campaigning to save other Marvel/Netflix properties?

A: Many of us are big fans of some or all of the other Marvel shows in addition to Daredevil, and we are supportive of the initiatives of other fans who, like us, want to express support for their favorite show in ways that are constructive and positive.

However, Daredevil remains the most obvious common denominator for all of the fans in the "Fandom Without Fear" and focusing on this cast of characters and this show helps keep our message on point, and Daredevil fans engaged. The logistics of running just the one campaign is keeping many of us quite busy!

This also means that we are not officially associated with any petition other than the one linked to on this website.

ARCHIVED QUESTIONS

Click here to view our list of archived questions.